Structured Data Generator — Create JSON-LD Schema Markup
Generate valid JSON-LD structured data for Article, Product, FAQ, LocalBusiness, Breadcrumb and more. Copy-paste ready schema markup. Free tool.
What is a Structured Data Generator?
The Structured Data Generator creates valid JSON-LD schema markup for the most common schema types — Article, BlogPosting, Product, LocalBusiness, FAQPage, HowTo, BreadcrumbList, Event, and more — through a form-based interface. Fill in the fields and the tool outputs clean, copy-paste-ready JSON-LD that you can drop directly into your page's head or body.
When Should You Use Structured Data Generator?
Use this when adding structured data to a page manually and you want a validated starting point that is faster and less error-prone than writing JSON-LD from scratch. It is particularly useful for small business owners adding LocalBusiness schema to a homepage, bloggers adding Article schema to posts, and e-commerce teams adding Product and Review schema to product pages who do not have a developer available to template it programmatically.
How to Read Structured Data Generator Results
The generated markup is displayed in a syntax-highlighted code block. Review every field before using it — the generator produces structurally valid markup, but you need to supply accurate content values. A common mistake is leaving placeholder text in description fields or using the wrong URL format. All date fields must be in ISO 8601 format (YYYY-MM-DDTHH:mm:ss+00:00) — an incorrectly formatted date is one of the most frequent causes of schema validation failures.
What Should You Know Before Using Structured Data Generator?
After generating markup, validate it in Google's Rich Results Test before adding it to your page. If you are applying the same schema type to many pages, use this tool to generate one correct example, then template it in your CMS or codebase to produce instances programmatically from your page data — this is faster and eliminates the risk of copy-paste errors across dozens of pages. Always test with the Rich Results Test after deploying to any new page type.
Frequently Asked Questions
How do I add structured data to my website?
The most common method is to add a JSON-LD script block in the page head. Use the Structured Data Generator to create valid JSON-LD for your schema type, validate it in Google's Rich Results Test, then add the script tag to your page template. For WordPress sites, plugins like Yoast SEO or Rank Math generate schema automatically from page content.
What types of schema markup can the generator create?
The Structured Data Generator creates JSON-LD for Article, BlogPosting, Product, LocalBusiness, FAQPage, HowTo, BreadcrumbList, Event, and more. Select the schema type for your page content, fill in the form fields, and copy the generated JSON-LD. All required properties are included and formatted correctly for Google's Rich Results.
What is LocalBusiness schema and when do I need it?
LocalBusiness schema describes a physical business location — name, address, phone number, opening hours, and geographic coordinates. Add it to your homepage or contact page if you have a physical location. It helps Google populate your Knowledge Panel and improves visibility in Google Maps and local search results for queries with geographic intent.
What is FAQPage schema?
FAQPage schema marks up a list of question-and-answer pairs on a page so Google can display them as an expandable FAQ dropdown directly in search results. This is one of the most impactful schema types for click-through rate — the expanded FAQ can occupy several times the vertical space of a standard result, pushing competitors further down the page.
Should I validate schema markup before publishing?
Always. Use Google's Rich Results Test to validate any schema before adding it to a live page. The tool shows whether the schema is valid, which rich result types it qualifies for, and any errors or warnings. Deploying invalid schema wastes the opportunity for rich results and may generate warnings in Google Search Console's Enhancement reports.
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